BS Business Analytics

Offered through the University of Mount Olive’s Robert L. Tillman School of Business, the Bachelor of Science in Business Administration with a concentration in Business Analytics prepares graduates with the knowledge and application of data analytics skill sets required by every organization or company that uses data to make business decisions. The program places an emphasis on current and up-to-date software and tools in the field.

Key Program Features

Multi-industry/domain career opportunities; data analytics/scientists are professions in demand. Our Business Analytics program of study prepares students for graduate school and a multitude of career opportunities.

Prepares students with a comprehensive background in the elements underpinning any organizational function: finance, operations & logistics, marketing, human resources, and information technology.

Collaborative joint certificate certificate with the SAS Institute, an industry leader in Analytics and Business Intelligence headquartered in Cary, North Carolina.

Program Details

The Business Analytics curriculum integrates a variety of current data science and analytics tools and techniques throughout the curriculum so that graduates are familiar with a variety of software packages, including: SAS Enterprise Guide, SAS Enterprise Minor, and R programming.  Moreover, the curriculum is diverse and the systematic analysis of data involves quantitative and qualitative data.

Students learn the general principles of business in addition to the mechanics of how to collect and analyze data. Some of the topics include:

  • Theories and Principles of Law
  • Accounting
  • Marketing
  • Finance
  • Statistics
  • Economics
  • Human Resources
  • Data Preparation and Analysis
  • Predictive Modeling
  • Analytics Case Analysis

In coordination with the SAS Institute, Inc., UMO offers a UMO-SAS joint certificate.

  • Business Analytics

More Information

Traditional Undergraduate Degree Sheets
  • Business Analysist
  • Market Analysist
  • Business Intelligence Specialist
  • Data Analytics
  • Reporting Coordinator